I am an experienced press and public relations professional with a background in journalism followed by press and PR roles at a senior level in regional and national organisations.
Particular strengths include written communications generally, producing material that enables target audiences to grasp complicated issues, and an understanding of the sensitivities related to working in commercial or political environments.
Used to operating within budgets to produce cost effective results, I am comfortable working either within a team or as a team manager and decision maker.
Developing PR strategy and planning, both at corporate and campaign levels
Speech writing
PR campaign planning, monitoring and execution
Media liaison including news releases, articles, briefings, and maintaining a two-way flow of information
Copy writing – corporate brochures, annual reports, and marketing support materials, (e.g. newspaper supplements, case studies, newsletters, and brochures)
Briefing and managing PR, advertising and design agencies and consultancies
Organising and running workshops and facilitating meetings
Budget control